Difference Between Offset Printing and Digital Printing?

Commercial print jobs require the perfect design, colors, copy, and layout. And most importantly, you must choose the right printing process for the job. There are two main types of printing for commercial jobs: offset printing and digital printing. In this article, we’re going to cover the differences between the two processes and which one is best for certain projects.

    Unbeatable image quality.The quality of offset printing is reliable and you can always expect clean, distinct images or type without defects.Better color fidelity.This refers to both the accuracy of the colors and their balance within the design. Due to the ability to mix custom colors, offset printing will always get the colors just right.Ability to print on almost any kind of material,Whether you’re doing poster printing, vinyl printing, or large format printing, this printing process works on a wide variety of materials.Reduced costs for high volume printing.If you need a large amount of material printed, offset printing will save you money in the long run.However, offset printing may not be great for low-volume jobs, as it may cost more to invest in the equipment and material. Additionally, it is harder to fix an error if a typo on a plate is not caught early on. This may ruin a batch of printed materials, requiring you to start over again.

    When using digital printing machines, you can expect.A faster turnaround timeWithout the long setup process, a digitally printed project can be done more more quickly.Identical prints every time.Since there is no chance of imbalances in water and ink, you have a lower risk of variations between prints.Reduced costs for low amounts of prints.For low volume jobs, spending less on equipment and material by digitally printing the project will save you money.Making edits with ease. Changing information between batches can be done by simply making edits to the digital copy of the project.With that in mind, it’s important to remember that digital printing offers fewer materials you can print on. Additionally, because digital print jobs can’t exactly match colors, you may experience less color fidelity along with a slightly lower quality of the final prints.

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